SUGARWISE MARKET INTELLIGENCE PRESS RELEASE AUGUST 2016
We are pleased to announce the launch of a new service benefiting those food & drink manufacturers Certified or considering Certification by Sugarwise: “Sugarwise Market Intelligence”.
Sugarwise Market Intelligence will offer a range of reports, surveys, information and services all designed to provide vital insights into consumers and retailers. Hosted on the Sugarwise website and here.
Sugarwise Market Intelligence will become the go-to place for all insights around sugars, sweeteners & carbohydrates.
Two new report offers are being launched to potential subscribers immediately:
- Tracking the Sugarwise Marque – awareness, perceptions, feelings & behaviours.
- Food Issue Tracker – how important is sugar alongside the many other food issues consumers may be aware of or concerned about?
Further services for the near future are in development, for example:
- Test & predict the likely impact in the market of a brand becoming
- Sugarwise Certified
- Logo & pack testing
- Point-of-sale display testing
- Research among retailer buyers
- Research across Sugarwise Certified brands
- What makes food & drink consumers tick?
Sugarwise Market Intelligence is a partnership between Sugarwise and insight firm “Research Engine”.
Sugarwise is “The kite mark for low free sugar drinks and food”.
Sugarwise was started by Rend Platings with the objective of increasing attention, educating and giving people options on sugar in their food and drink. These objectives are set to be achieved with the use of the Sugarwise certification, which is awarded based on the World Health Organisations guidelines on sugar consumption, of which generally no more than 5% of our daily calories should come from free sugars (added sugars).
For further details contact Rend Platings on + 44 (0)1223 781 363 or by emailing firstname.lastname@example.org.
Research Engine provides rigorous, professional market research through a self-service platform to deliver high quality insight clients can trust at an affordable price. Research Engine Brochure 2016
For further details contact Christopher Horne on +44 (0) 2030 112 400 or by emailing email@example.com.